Social Media for Business

FULL DAY WORKSHOPS 9.30am – 4.30pm

Various locations

To enquire call 0843 289 0299 or mail@digital-nomads.com 

This is a 1 day course designed for start-ups and SME’s looking to understand social media and to build an online presence.

Suitable for people with little or no experience of using online tools the course will take delegates through the basics and delve into the detail in a relaxed and enjoyable way.  The day will involve lots of demonstration and discussion and the sharing of practical tips and insights on the do’s and dont’s of using social media in business.

Read delegate feedback here.

Participants on this course will learn how to:-

  • Use the main social media platforms (Twitter, Facebook and LinkedIn) and understand the terminology including hashtags, RT’s, DM’s, Posts, Updates and Pages etc.
  • Manage risks and mitigate against the pitfalls, appreciating etiquette and appropriate usage
  • Cross promote their brand and build presence on multiple social channels
  • Develop a blog or news site and venture into using WordPress for business
Course Content

Introductions

  • Welcome
  • The digital revolution
  • Understanding the basics

Twitter

  • Demonstration
  • Understanding the terminology
  • Setting up an account
  • Using client software and APPS
  • Case study examples of best practice and mistakes to avoid (cross platform principles)

Facebook for Business

  • Introduction to Facebook
  • The difference between personal accounts and pagesApps 2
  • Examples of businesses using Facebook successfully

LinkedIn

  • Introduction to LinkedIn
  • Demonstration & discussion

Blogs & Social Websites

  • Introduction to the social web
  • The main platforms in use
  • Using WordPress
  • Getting started

Summary Discussion

  • Managing your online presence
  • Strategy
  • Conclusions

Review & Feedback

Trainer

This course is delivered by Digital Nomads Director, Ken Eastwood.

 (@keneastwood) 7,480 followers
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